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- (Niels) Start on writing a plan how to move InAcademia into PROD
- How to deal with distributed nature of InAcademia irt GEANT T2?
Service Engagement
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HP/Tangui -> to work out our proposition in terms of price and value based on current CBA.
The mix we will use to promote inAcademia is:
Online:
HP -> Improve the website to perform wel in SEO result. Identify major key words. Aim at reaching page two in Google.
Geant -> Provide Logo's
All -> to provide textual input
HP -> to install a proper wordpress theme
Niels -> Ad a general E-mail address for prospect webshops (SP's) to contact us.
All -> Generate referral trafic from SP's and NREN's by linking to InAcademia from all participating NREN's.
Email marketing
Geant marketing -> generate InAcademia mailing to the Geant mailing list.
Direct Sales
Call upon prospect webshops and other online retailers.
Niels -> to provide HP with the list of interested parties
HP -> To meet prospects and convince them to connect to InAcademia
HP -> Maintain prospect list ans status (on this wiki?)
Assign "hunting" tasks to project participants to reach out to local SP's hunting.
- Work out engage with non commertial SPs - How, What, who
- Work out engage with commertial SPs - How, What, who
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